Wednesday, December 17, 2008

Not sure which Social Media sites to Focus on?

Are you trying to decide which Social Networking sites you should focus your time and attention on? This report from Ignitesocialmedia.com will help you decide. Their report outlines demographics of the top Social Media sites including age, income, education & geography. Find out where your customers are spending their time!

The 2008 Social Network Analysis Report - Geographic - Demographic and Traffic Data Revealed

Wednesday, December 10, 2008

What would I do with $6000 from HP?

If you haven't heard yet, HP has a program going on this month that allows 50 different bloggers to each give away $6000 worth of computers and software. Way cool, right? Each blogger has different rules and most of them have asked winners to give away a majority of the prize to others. And several of them have asked entrants to put the entry on their own blog. So, here's mine for the site http: www.livingintheory.blogspot.com/!

One of the laptops I would keep for myself to replace my current one which has a super-cracked screen that is getting worse every day. That will be a big help financially and also for my business.

The other computers I am super excited to give away! As I pondered who they would go to, it came to me that it would make sense to give them to aspiring Virtual Assistants - especially those who are financially struggling and can't afford to buy the computer that is so integral to this type of work. To choose these people, I will reach out to the VA organizations I volunteer for and ask for nominations. I will give the computers to aspiring VAs (small business owners) who volunteer for these professional organizations selflessly and give of themselves without expectation of reward or thanks. I have met so many Virtual Assistants who have awesome potential and are doing everything right to grow their business - they just don't have adequate tools to get them to the ultimate level they are capable of. Making a small difference in several people's lives would be such a great Christmas present to myself. When you give, you get in so many intangible ways! Many thanks to HP and all the bloggers for being so generous!

Friday, December 05, 2008

10 Twitter Tips For Traditional Media

Attention, those in charge of online marketing for Media! You need to read this blog post from Steve Pratt:

10 Twitter Tips For Traditional Media

Steve's first tip hit home - this is exactly what most of the media folks I follow on Twitter are doing! They are using it as an RSS Feed and not as an interaction tool. While there is some value in that, I can easily get that from the traditional RSS feed on their webpage. What I want from the media on Twitter is:

1. Some true breaking news (traffic accident on the Interstate, terroist attack, criminal loose in my area, etc.) - but not every news item that comes across their desk
2. Personal interaction! Ask about our thoughts & ideas, what's newsworthy to us, what leads we might have for a story you're doing (like HARO but more locally focused). Slow news day? We'll have ideas for you! Need a witness to that accident? Bet they're online.

Rick Sanchez at CNN gets it - he lets us know what stories he's working on, asks for feedback and opinions, even reads some of the responses on air. There are others that get it too, but they're few and far between. So, if you're in media and are in the department responsible for your online presence on Twitter, Facebook, etc. - please move away from just listing what's on your website already and start interacting with your readers & listeners. I promise you won't regret it!